Webcasting
What is video webcasting?
Video webcasting is a cost-effective,
fast and simple way to broadcast audio
or video content to an unlimited audience,
by taking advantage of the internet.
It is the perfect solution for training
videos, symposiums and annual shareholder
meetings. This can be done “live,” or
as an archived program. Most clients
opt for archived programs.
How does VCR
Active Media create an archived "webcast"?
We program with Microsoft Corona, which
eliminates the need for any "THIRD
PARTY" plug-ins. Simply put, your
viewers don't need anything more than
a Windows PC (any version!) and speakers
to receive and view/hear the presentation.
No need to worry if your audience has
the proper plug-in on their desktop
- it already exists because Microsoft
Corona is compatible with your existing
Windows PC.
What are the
benefits of using video webcasting?
- Access anytime,
anywhere. Customers, employees, media
and any other target audiences have
access to your company communications,
24 hours a day, 7 days a week, from
any Internet connection anywhere in
the world.
- Presentation time
at your client's facility can be reduced
because your client can view your
introductory corporate presentation
online.
- Allows any absentees
a second chance to view your presentation
in its entirety.
- Reduces travel
costs.
- Allows your company
to keep a permanent archive of your
events on your site.
- Can be password-protected
to enable you to control who has access
to your video webcast content.
- Can track and
measure the audience response to the
online content.
- Allows for multiple
revisions to the content in a timely
manner.
What are the
steps involved in creating an archived
webcast:
VCR Active Media will
come on site one to two hours before
the presentation is to begin. We will
bring our own crew and production equipment
(camera, audio & lighting packages)
as well as videotape stock. Once the
camera crew is finished setting up and
testing the equipment they are then
ready to tape the presentation in its
entirety. During the presentation, we
will also have a staff member on site
to time the associated PowerPoint presentation.
Once the presentation
is completed, it’s back to our suites
where our editors will then take the
raw video footage from the presentation
and remove any unnecessary scenes or
onstage bloopers. A new master video
is then created. While the video editing
process is proceeding we will convert
the PowerPoint slides that were used
during the presentation into an internet-friendly
format.
The new master video
is then encoded with Microsoft Corona.
With the encoded Windows Media file
completed and all of the Microsoft PowerPoint
slides converted, VCR Active Media will
then sync the converted PowerPoint slides
to the Windows Media file. Once this
step is completed the master video webcast
is created.
The final step is
to upload the master video webcast to
your company's web site.
Call
us at 905-629-2553
for a quote or to set up a demonstration!
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